Wake Up. Kick Ass. Be Kind. Repeat.

As you walk through the doors of Violet Boutique (@shopvioletdc) on M Street in Georgetown the first thing you see is a neon sign that reads, "Wake Up. Kick Ass. Be Kind. Repeat." As soon as I saw that I was sold. Sold on the clothes. Sold on the shop itself. But more importantly, sold on the company ethos and it's amazing goal of making every woman that walks into the store feel beautiful.

I had read an article about the store a few months ago and stopped in once or twice while I was in a hurry but never really got to experience the boutique full-force. But a couple weeks ago I finally had a free weekend and went in to spend more time. It may have been the best shopping experience I've ever had. There is such a variety of styles that are all affordable, and the customer service couldn't be better.

So, after buying a few pieces for fall, I asked to speak to the owner if possible to maybe set up a time to talk. All worked out, so we sat down that Friday for coffee in the store.

Julie moved to D.C. for the same reason most do: to explore a career in politics. She was good at it, she made a good living, but it didn't completely fulfill her passions. One things she noticed also was that with how expensive professional attire is, there wasn't much room for women in this city to explore their personal style on the side. Through this, Violet Boutique DC was born.

All of the clothes are boutique style and the store only carries a couple of each piece, so that they are uniqueand specific to the client. There is also a wide variety of styles so that any type of woman can shop in the store and feel right at home.

It's this sense of 'home' and 'comfort' that makes it my new favorite place to shop. The mission really is to create an environment where women of all shapes, sizes, and backgrounds can come to embrace themselves through personal style. I was extremely impressed and inspired by Julie and her goal to make women in D.C. feel beautiful and powerful one shopping experience at a time.

I visited right at the end of August during this awkward Summer/Fall transition period. So, I picked 4 items and showed how each can be worn many ways, with layering an accessories to carry you through these awkward months.

The four items are:

  • Black High-Waisted Jeans
  • Burgundy T-Shirt Dress
  • Floral Jumpsuit
  • Leather Mini-Skirt

Black High-Waisted Jeans:

Burgundy T-Shirt Dress:

Floral Jumpsuit:

Leather Skirt: